Interbike Ambush: Full Speed Ahead!
by Chris Fontecchio on Oct 7, 2011 2:06 PM EDT
in Techs-Mechs & Gear
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Continuing with our series on (my) trying to portray what Interbike is and why it matters, thru the eyes of a selection of participants, today brings us to Full Speed Ahead, better known as FSA, makers of various components and wheels for all types of bikes. FSA is not among the very largest companies like Campy or Shimano, whose need to attend is more image than "getting the word out." But they're hardly small. If FSA added up all the UCI points won on their products they could probably secure a 2012 World Tour license. So that said they belong at the big show... but they also have an interest in getting out the word on their latest innovations, and in talking face-to-face with customers. Selling bicycle components is a tough business, and it's the medium-sized guys like FSA -- bigger than the boutiques, smaller than the behemoths -- who have to fight hardest.
With me today is Ron Correa, from FSA's Product Development team in Mukilteo, Washington (!):
Stay tuned for more Interbike Ambushes!
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nice interview
i’ve been riding FSA cranks for a while now. can’t say anything bad about them. i had an issue one time (my fault, not FSA’s) and their customer service was top-notch, they gave me a sweet deal on a replacement i’ve been riding since. i love their philosophy regarding standards. i hate proprietary stuff. i like being able to use all my bike parts on any bike i want. FSA seems to be working to make things easier on the consumer, and that’s something i really appreciate. but most importantly, their color scheme matches my road bike perfectly. what more can you ask for?
"Ants don’t worry, they operate like a fantastic team, they accept obstacles and deal with them in a positive manner, they don’t complain and remain positive. An ant doesn’t work on emotion, is proactive and always chooses the ant role."
plus, it's nice to hear our dear leader's voice
"Ants don’t worry, they operate like a fantastic team, they accept obstacles and deal with them in a positive manner, they don’t complain and remain positive. An ant doesn’t work on emotion, is proactive and always chooses the ant role."
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