Geox is also a sponsor of the Red Bull Formula 1 team that is dominating the motor racing season, spending more on being Sebastian Vettel's shoe sponsor than he does on the entire cycling team.
9 months ago
flying dog
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Top F1 teams have annual budgets up to 400 million dollars
and the revenue the sport brings in is not even close to comparable to cycling, so it’s not surprising. Of course Geox is one of about 20 sponsors that RBR has and is barely visible on the car or racing suit. Anyways, anytime I can start talking about Seb and RBR I am happy!
Well maybe we can start calling Pro Tour team budgets shoe sponsor money.
So does your hero “Seb” change into Geox loafers for the podium presentations? Or something in a wing tip perhaps? ;)
There are all these rumors, so there has to be something to it." - Jakob Fulgsang
The Geox logo is actually noticeable!
I always spot it when watching the press confences, after Vettel wins, again and again.
Admittedly, I wouldnt pay it any attention if not for the Geox cycling team bringing the ‘Geox’ name to my attention.
And I should add
Neither sponsorship works for Geox as far as Im concerned. I have no intention of ever buying Geox shoes!
I've noticed it because the name seemed familiar
but it’s rather small, especially when it’s on a car going 280km/h
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